GoodVision Blog - AI Traffic Data Analytics

GoodVision Welcomes Tech Veteran Ben Matheson to Board of Directors

Written by Daniel Stofan | Feb 2, 2026 1:28:40 PM

London, UK – GoodVision, the leader in AI-powered traffic analytics and urban mobility solutions, is proud to announce the appointment of Ben Matheson to its Board of Directors. With a career spanning over two decades at the vanguard of the technology and finance sectors, Ben brings a depth of strategic leadership that will be instrumental in GoodVision’s next phase of global growth.

A Legacy of Leadership: From Silicon Valley to Global Markets

Ben’s career is defined by his ability to scale complex businesses and build world-class marketing and partner ecosystems. He joins the board with over 25 years of executive leadership at some of the world’s most iconic companies:

  • Visa: As Senior Vice President of Global Product and B2B Marketing, Ben led global marketing strategy, positioning, and go-to-market execution for Visa’s payments and B2B product portfolio, driving growth across enterprise and institutional segments.
    Oracle: As Senior Vice President of Global Marketing and Business Development, Ben directed large-scale demand generation, marketing strategy, and GTM initiatives across one of the world’s largest enterprise software organizations, leading global teams across regions and functions.

  • Amazon Web Services (AWS): As General Manager of Global Field and Partner Marketing, Ben built and scaled AWS’s global field marketing and demand generation organization and played a central role in architecting and launching the AWS Partner Network (APN), establishing the ecosystem foundation that supported AWS’s rapid global expansion and historic growth from $500M in revenue to over $3B in 3 years.

  • VMware: As Head of Global Partner Marketing, Ben led a global partner marketing organization across a broad strategic ecosystem, modernizing partner engagement and scaling partner-led demand generation that helped fuel VMware’s growth from approximately $387M to more than $3.7B in revenue over six years.

  • Microsoft: During his tenure at Microsoft, Ben held senior leadership roles spanning product management and global marketing, developing deep expertise in enterprise platforms and go-to-market execution during the company’s formative growth years.
    In addition to his corporate legacy, Ben is a prominent VC and Angel Investor and serves on the Dean’s Advisory Council at Northeastern University’s D’Amore-McKim School of Business.

Ben is also an active venture capital and angel investor and a member of the Dean’s Advisory Council at Northeastern University’s D’Amore-McKim School of Business.

 

Streamlining for Global Expansion

Ben joins GoodVision at a time when the company is rapidly expanding its footprint across Europe, the Americas, and Southeast Asia. His primary mission on the Board will be to streamline GoodVision’s go-to-market (GTM) strategy. By leveraging his extensive background in building partner networks and field operations, Ben will help GoodVision execute with higher precision as the company enters new international markets.

"Ben’s track record at companies like AWS, Oracle, Visa, VMware, and Microsoft is unparalleled," says Daniel Stofan, CEO of GoodVision. "His unique perspective on global scale and his goal to refine our execution will be a game-changer for us. We aren't just looking to grow; we are looking to lead the global market in AI traffic analytics, and Ben is the right person to help us get there."

 

A New Chapter for Urban Mobility

GoodVision is dedicated to providing transportation engineers and city planners with the most accurate, real-time data to create safer and more efficient cities. With Ben Matheson’s strategic guidance, the company is poised to accelerate the deployment of its AI technology globally, ensuring that data-driven urban planning becomes the standard for smart cities worldwide.

Welcome to the board, Ben!

For more information about GoodVision’s AI solutions for traffic and transport, visit goodvisionlive.com or follow us on LinkedIn.